Your Image

The image that really sells has less to do with the cost and flashiness of your promotional materials, and more to do with the depth of personal authenticity you convey, and how much you sincerely care about the other person’s wellbeing.

• To convey mastery of your business message: practice, practice, practice.

• Sincere appreciation of others can be the most powerful incentive program.

Exercise:

1) Can you convey your message effectively without PowerPoint?

2) The next time you're in front of a prospective customer or stakeholder, notice how you're coming across:

a. Do you push your 30 second commercial at them whether they want it or not? When you do this, how often does this lead to a new customer?

b. Do you listen first to understand who you are talking to and what they need? When you do this, how often does this lead to a follow up conversation?

3) Ask people around you (who will tell you the truth) how often you let them win, and whether they consider you a good listener.

4) Think about your presentation from your ideal customer’s point of view. What about image would turn them on, and what would turn them off?

Best wishes,

Marilyn McLeod

Marilyn@PersonalizedHealthCoach.com

Visit Marilyn McLeod's Amazon Author Page
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Blog: http://www.PersonalizedHealthCoach.com

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